About

A Nonthaburi practice for regional leadership reporting

Flowmatrixcore Co., Ltd. was established in 2016 to help Thai regional teams agree on measures and present them clearly for executive review.

Quiet Nonthaburi studio workspace with printed regional reports and warm low lighting

Official name and origin

The official registered business name is Flowmatrixcore Co., Ltd. The company was established in 2016 in Nonthaburi, Thailand. Early work focused on reconciling conflicting regional scorecards for distribution and retail clients operating across multiple provinces.

As leadership reviews moved from printed packs toward shared screens, the practice specialized in commissioning executive KPI dashboards — still grounded in workshops, definition ownership, and handover rather than selling a packaged product.

How we approach the work

We begin with the questions regional managers must answer in the room. Definitions come before charts. Prototypes start with one region so disagreements surface early. Handover includes written operating notes so your team can keep numbers current without calling us for every refresh.

People

Portrait of Arisa Thongchai in a dark blazer against a muted interior

Arisa Thongchai

Engagement lead. Facilitates KPI workshops and keeps regional and HQ stakeholders aligned on definitions before design begins.

Portrait of Nattapong Srisuk reviewing printed charts at a wooden desk

Nattapong Srisuk

Dashboard design and source mapping. Builds role-based views and validates sample periods against the packs leadership already trusts.

Milestones

  • 2016 Flowmatrixcore Co., Ltd. registered in Nonthaburi; first regional scorecard reconciliations for Central Thailand clients.
  • 2019 Formalized the Executive KPI Dashboard Commission with definition workshops and one-region prototypes.
  • 2023 Added quarterly stewardship for organizations keeping multi-province views current after handover.
  • 2026 Continued focus on regional business teams across Thailand, working from Soi Ekachai Ngarmvongvan Bang Kaen Mueang.